Ben Middlemiss

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Business Manager

Having known Ashley & Jill Beaton for over 25 years, it was when Ashley decided in early 2011 to take on the the KTM dealership he approached me to become the Manager. In September 2011 I started working for Ashley and Jill as the Manager and Mechanic of their new store, Coffs KTM.

Motorcycles have always been a major part of my life. I started my career in the motorcycle industry in 1976 as an apprentice at Moe Motorcycles in Gippsland, Victoria and after 12years of being involved in all four areas of the industry here I decided it was time for a change. In 1988 I purchased Wisemans Motorcycles in Coffs Harbour, a successful business which I owned and operated for 22 years, KTM being one of the many franchises we had during this time.

My passion has always been with motorbikes, racing with Team Honda Australia in the early 80’s and in 1985 racing with Team Honda again in the ASBK series with Mal Campbell as my team mate. We have a great team here at Coffs KTM with a highly qualified service and sales team.

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